Footwear labelling from 1 January 2021

Advice for manufacturers and retailers on footwear labelling from 2021.

The UK has left the EU

This page tells you what you'll need to do from 1 January 2021. It'll be updated if anything changes.

You can also read about the transition period.

These changes will affect your business if you are:

  • a manufacturer planning to place footwear on the UK market
  • a retailer planning to sell footwear imported from the EU

Labelling requirements

The rules for what you must show on labels will stay the same.

Responsibility for labelling


Retailers will be responsible for ensuring the accuracy of labelling of footwear imported from the EU from 1 January 2021.

If you know that you will be placing footwear on the UK market from 1 January 2021, you should check the presence and accuracy of the labels.


If you are a manufacturer, your responsibilities will not change from 1 January 2021. However, your authorised agent will now need to be based in the UK rather than the EU.

Published 14 August 2019