Units of alcohol sold
Monitoring the Public Health Responsibility Deal Alcohol Network pledge to reduce 1 billion units of alcohol sold by the end of 2015.
As part of the Public Health Responsibility Deal (PHRD), the government worked with the alcohol industry and partners to create 11 collective pledges and 10 individual pledges to support a culture of responsible drinking.
These reports give an accurate estimate of changes in the number of units of alcohol in the market since 2011 and describes the methods and data used to calculate them.
Responsible analyst – Rob Unsworth