Guidance

Businesses and social media endorsements

Information on complying with consumer protection law when working with content creators and influencers on social media.

• From: Competition and Markets Authority
• Published: 3 November 2022

Documents

Business responsibility and social media endorsements

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Details

This guide provides information for businesses. It covers how brands can comply with consumer protection law, and the appropriate steps they should take to reduce the risk of hidden advertising.

Published 3 November 2022