© Crown copyright 2018
This publication is licensed under the terms of the Open Government Licence v3.0 except where otherwise stated. To view this licence, visit nationalarchives.gov.uk/doc/open-government-licence/version/3 or write to the Information Policy Team, The National Archives, Kew, London TW9 4DU, or email: firstname.lastname@example.org.
Where we have identified any third party copyright information you will need to obtain permission from the copyright holders concerned.
This publication is available at https://www.gov.uk/government/publications/see-potential-case-studies-and-employer-information-pack/see-potential-case-studies-and-employer-information-pack
About See Potential
See Potential is a campaign that encourages employers to give people from different backgrounds the opportunity to work and turn their lives around.
These are people who may be:
- care leavers
- homeless people or people at risk of homelessness
- long-term unemployed people
- people recovering from addiction
- single parents
- some military veterans
Single parent Danielle moves ahead at Marks & Spencer.
Single parent Kyra is enjoying her career at housing association Home Group.
Businesses are already benefiting from employing ex-offenders.
The See Potential: employer information pack gives more information about the business benefits of See Potential.
The See Potential: step-by-step guide to open recruitment provides employers with advice on how to strengthen their workforce with talented people from different backgrounds.
You can become a See Potential employer by visiting the See Potential campaign page.