This was published under the 2010 to 2015 Conservative and Liberal Democrat coalition government
Second wave of quit smoking TV ad launched.
The Department’s second wave of its advertising campaign featuring real children, not actors, talking about how worried they are about their parents’ smoking, is running currently.
See the advert
The adverts encourage smokers to order a free Quit Kit online or by texting KIT to 63818.
Read about research that reveals children’s anti-smoking attitudes
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