Research and analysis

Past THINK! research

The focus of the THINK! annual survey research is on measuring road safety attitudes and behavior among the British population.

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Detail

The focus of the THINK! annual survey research is on measuring road safety attitudes and behaviour among the British population.

Past THINK! annual surveys

Drink driving

Speed

Motorcycling

Cycling

Child / Teenager

This research measures awareness and outtake of the Tales of the Road campaign amongst the target audience, and examines road safety behaviour and attitudes.

Seat belts

Drug driving

Mobile phones

Country roads

Other