Increasing sustainable travel can help create growth in the economy and tackle climate change by cutting carbon emissions. It also influences our health, by improving air quality and physical activity, and can drive productivity by reducing congestion and providing easier access to jobs.
DfT commissioned the Behavioural Insights Team to work with a single site employer to design and evaluate low-cost, scalable interventions aimed at increasing the sustainable travel of employees.
The project tested 11 interventions across 6 trials aimed at increasing car sharing, increasing public transport use, and decreasing single occupancy vehicle use.
This report brings together all of the evidence we have gathered by conducting these trials.