Don't pay to claim: social media post copy
Published 8 October 2026
Applies to England, Scotland and Wales
© Crown copyright 2026
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This publication is available at https://www.gov.uk/government/publications/dont-pay-to-claim-toolkit/dont-pay-to-claim-social-media-post-copy
Social media post copy
We suggest the following copy, to be used alongside the assets provided.
Meta
Don’t pay to claim
Are you over State Pension age? Some companies charge a fee to help with benefit claims. It’s free to claim, and free independent support is available too. Visit the ‘Claiming your benefits is free’ website to find out more. #DontPayToClaim
(224 characters)
Meta – advocate audience
Don’t pay to claim
Some companies charge older people a fee to claim benefits. Check in with your relatives, it’s always free to claim. Visit the ‘Claiming your benefits is free’ website to find out more. #DontPayToClaim
(205 characters)
Next Door
Don’t pay to claim
You might be eligible for benefits and support. But you may be contacted by a company offering to help you apply. They often charge upfront costs and fees. This can be as much as half of the money you are owed. Visit the ‘Claiming your benefits is free’ website for free help and independent, trusted support. #DontPayToClaim
(309 characters)