DfT THINK! drink drive campaign: costs and impact
Freedom of Information response letter about the costs and affects of the THINK! drink drive campaign.
Ref: p0011108 PDF, 105KB, 3 pages
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This Freedom of Information response letter concerns DfT’s THINK! drink drive campaign.
The original request asked for details about:
- how much money was spent on the drink driving campaigns over the past 10 years
- how much was spent on the campaign last year (taxation or government spending)
- whether there been a positive or negative affect on the amount of positive drink driver tests from the campaigns
- how successful the campaigns have been in the UK
The response letter provides details of THINK! drink drive campaign expenditure and information about the effectiveness of the campaign.