Policy paper
DBT’s digital evaluation and performance analysis strategy
The Department for Business and Trade's (DBT) strategy and playbook outlining the approach to monitoring and evaluation of digital products and services.
Documents
Details
The strategy builds on DBT’s monitoring and evaluation strategy to set out:
- the vision for monitoring and evaluation of DBT’s digital services in the context of an increased emphasis on a ‘digital first’ delivery of public services
- how Magenta and Green Book evaluation principles are applied to the process of digital product development in DBT
The ‘playbook’ section of the document outlines how DBT’s approach to evaluation of digital services:
- ensures digital services development standards meet HM Treasury’s needs for accountability and learning
- supports the development of best practice methodologies in evaluation of digital products
- merges the ROAMEF evaluation cycle with the product development cycle and the agile working of digital teams
Updates to this page
Published 10 June 2025