Setting up and running a charity – research and analysis

Charities and commercial partners (RS2)

Charity Commission research into partnerships between charities and commercial companies.



This study focuses on partnerships between charities and commercial companies that:

  • raise funds for the charity and/or raise its profile
  • allow the company to use the charity’s name and logo to promote its own products or services
  • give the charity income or other benefit generated from the promotion of those products

The report highlights good practice and legal requirements. It does not cover:

  • partnerships to deliver a charity’s service to its users
  • the relationship that exists between a charity and a wholly owned trading subsidiary