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British Business Embassy 2014

The British Business Embassy (BBE) on 9 June 2014 in Liverpool will be the opening event for the International Festival for Business (IFB).

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British Business Embassy

Leading business men and women from across the UK will speak at the British Business Embassy, hosted by UK Trade & Investment (UKTI).

Representing the best of British business to an international audience, they will discuss the global challenges and future opportunities for the automotive, aerospace and manufacturing sectors.

Speakers confirmed include:

  • Ana Botín - CEO Santander UK
  • Mark Elborne - CEO GE UK
  • Ron Dennis CBE - CEO and Chairman, McLaren
  • Jim O’Neill - Chairman of Cities Growth Commission
  • Steve Varley - Ernst & Young, UK Chairman, Regional Managing Partner UK & Ireland
  • Sir Terry Leahy
  • Luis Alvarez - CEO BT Global Services

Building on the success of previous UKTI’s British Business Embassy events it will take place at the iconic St George’s Hall, in the centre of Liverpool. It will provide a unique platform for senior decision makers from the global business community to hear about key themes for international economic growth and investment.

Follow the BBE live coverage on Twitter @UKTI using #BBE14 or on UKTI’s Storify.

Watch video highlights from the event

Watch highlights from the British Business Embassy (BBE) event in Liverpool

Innovation Showcase

The BBE will also have a showcase of innovative British products including:

  • Bloodhound Speed Car - a full scale, interactive model of a car that aims to be the first to ever reach over 1,000mph.
Bloodhound speed car
  • Intelligent Energy Hydrogen Motorbike - the ENV (Emission Neutral Vehicle) is an electric motorbike powered by a hydrogen fuel cell.
Intelligent Energy Hydrogen Motorbike
  • 17TH Design Morph Wheel - the world’s first ever folding wheelchair wheel.
17TH Design Morph Wheel


There are other UKTI activities throughout the IFB including 16 free events that companies can join to discover the opportunities available across a range of countries and sectors.

Published 6 June 2014
Last updated 16 June 2014 + show all updates
  1. Video added showing highlights from the British Business Embassy (BBE) event in Liverpool.
  2. First published.