Google search data portability conduct requirement

The Competition and Markets Authority (CMA) has imposed a conduct requirement on Google, in relation to its general search services.

• From: Competition and Markets Authority
• Published: 17 June 2026

• Firm: Google
• Activity: Search
• Type: Conduct requirement
• State: Open
• Opened: 17 June 2026

Search all digital markets interventions imposed by the CMA.

Imposition of conduct requirement

17 June 2026: Following the CMA’s decision to designate Google as having strategic market status in respect of general search services and public consultation on proposed conduct requirements, the CMA has imposed the data portability conduct requirement (the data portability CR) on Google.

• Data portability CR final decision (PDF, 615KB) (17.6.26)
• Data portability CR notice (PDF, 236B) (17.6.26)
• Data portability CR interpretative notes (PDF, 189KB) (17.6.26)
• Data portability CR compliance reporting notice (PDF, 305KB) (17.6.26)

The data portability CR requires Google to provide third parties (where authorised by UK consumers), at their request and free of charge, with tools to facilitate the effective portability of their search data.

Our guide to the UK’s digital markets competition regime explains how conduct requirements work.

Published 17 June 2026