Premier Direct Group plc / The Laughing Gull Company Ltd

OFT closed case: Completed acquisition by Premier Direct Group plc of The Laughing Gull Company Limited.

Affected market: Retail sale of books, stationery, gifts and toys

No. ME/1558/05

On the basis of the information available to it, the Office of Fair Trading has decided that the completed acquisition of The Laughing Gull Company Limited by Premier Direct Group PLC does not qualify for investigation under the mergers provisions of the Enterprise Act 2002 (the Act), because neither the UK turnover test nor the share of supply test in section 23 of the Act is met.  A relevant merger situation has, therefore, not been created.

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