Noble Egg Innovations Unlimited / Manton and Manton 2 Limited

The CMA investigated the completed acquisition by Noble Egg Innovations Unlimited of certain assets and business information of Manton and Manton 2 Limited.

Statutory timetable

Phase 1 date Action
31 October 2014 Decision published
19 August 2014 Decision announced
25 June 2014 Launch of merger inquiry
12 June 2014 to 26 June 2014 Invitation to comment
23 May 2014 Directions: Appointment of monitoring trustee
7 May 2014 Interim enforcement order made

Phase 1

CMA clearance decision

19 August 2014: The CMA announced its clearance decision. The full text of the decision is available below:

Launch of CMA merger inquiry

25 June 2014: The CMA announced the launch of its merger inquiry by notice to the parties.

Invitation to comment: Now closed

12 June 2014: The CMA is considering whether arrangements are in progress or in contemplation which, if carried into effect, will result in the creation of a relevant merger situation under the merger provisions of the Enterprise Act 2002 and, if so, whether the creation of that situation may be expected to result in a substantial lessening of competition within any market or markets in the United Kingdom.

Directions: Appointment of monitoring trustee

23 May 2014: The CMA directed Walrus (Guernsey) Limited and Noble Egg Innovations Unlimited, pursuant to the interim enforcement order dated 7 May 2014, to appoint a monitoring trustee. A copy of the Directions letter dated 23 May can be found below:

Interim enforcement order

7 May 2014: An interim enforcement order under Section 72(2) of the Enterprise Act 2002 was put in place against Walrus (Guernsey) Limited (Parent Company of Noble Egg Innovations Unlimited) and Noble Egg Innovations Unlimited by the CMA. A copy of the order is below:


Please send written representations about any competition or public interest to:

Hassan Bakay
Competition and Markets Authority
Victoria House
37 Southampton Row

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