Letlilo Limited

We, the undersigned, commit to honour the Armed Forces Covenant and support the Armed Forces Community. We recognise the value Serving Personnel, both Regular and Reservists, Veterans and military families contribute to our business and our country.

The Armed Forces Covenant

An enduring covenant between the people of the United Kingdom, Her Majesty’s Government and all those who serve or have served in the Armed Forces of the Crown and their families

The first duty of Government is the defence of the realm. Our Armed Forces fulfil that responsibility on behalf of the Government, sacrificing some civilian freedoms, facing danger and, sometimes, suffering serious injury or death as a result of their duty. Families also play a vital role in supporting the operational effectiveness of our Armed Forces. In return, the whole nation has a moral obligation to the members of the Naval Service, the Army and the Royal Air Force, together with their families. They deserve our respect and support, and fair treatment.

Those who serve in the Armed Forces, whether Regular or Reserve, those who have served in the past, and their families, should face no disadvantage compared to other citizens in the provision of public and commercial services. Special consideration is appropriate in some cases, especially for those who have given most such as the injured and the bereaved.

This obligation involves the whole of society: it includes voluntary and charitable bodies, private organisations, and the actions of individuals in supporting the Armed Forces. Recognising those who have performed military duty unites the country and demonstrates the value of their contribution. This has no greater expression than in upholding this Covenant.

Section 1: Principles of the Armed Forces Corporate Covenant

1.1 We Letlilo Limited will endeavour in our business dealings to uphold the key principles of the Armed Forces Covenant, which are:

  • no member of the Armed Forces Community should face disadvantage in the provision of public and commercial services compared to any other citizen;
  • and in some circumstances that special treatment may be appropriate especially for the injured or bereaved.

Section 2: Demonstrating our commitment

2.1 Letlilo Limited recognises the value serving personnel, reservists, veterans and military families bring to our business. We will seek to uphold the principles of the Armed Forces Covenant, by pledging to the following:

  • Armed Forces Friendly
  • UK Service Veterans And Leavers
  • UK Service Spouses And Partners
  • Flexible Leave For Spouses
  • UK Reservists
  • UK Cadets
  • Armed Forces Day
  • Reserve Forces Day
  • Discounts
  • Armed Forces Charities

We also pledge the following:

Promoting the Armed Forces - Public Visibility: Letlilo will regularly feature stories, interviews, and highlights of Armed Forces personnel and veterans on our social media channels to raise aware-ness and celebrate their contributions. This includes spotlighting success stories, ca-reer transitions, and community initiatives. - Local Partnerships: We will actively seek partnerships with local councils, veterans organisations, military charities, and community groups to participate in events, share resources, and collaborate on outreach programs. - Press and Media: Letlilo commits to issuing press releases and media statements on key Armed Forces occasions and corporate initiatives, helping to amplify the profile of Armed Forces issues in the property and employment sectors. - Dedicated Web Presence: A permanent Veterans & Community section on our web-site will house our Covenant pledges, resources for Armed Forces personnel, news updates, and a calendar of relevant events to foster ongoing engagement. Veterans - Proactive Recruitment: We will place job advertisements through trusted veteran em-ployment networks including the Career Transition Partnership (CTP), Forces Families Jobs portal, and other specialist veteran job boards to reach qualified candidates di-rectly. - Guaranteed Interview Scheme: Any veteran applicant meeting the minimum essential criteria for a role will be guaranteed an interview, ensuring fair and unbiased consid-eration of military experience and skills. - Military Skill Translation: Letlilo HR and management teams will be trained to under-stand how military roles and competencies - such as leadership, logistics, operations management, customer service, and technical skills - map onto civilian roles, and will translate these effectively in job descriptions and candidate assessments. - Veteran Mentorship: Experienced veteran employees will be available as mentors, providing guidance on workplace culture, skill development, and career progression to help new veteran hires transition smoothly and confidently into civilian employ-ment. - Ongoing Professional Development: Veterans will have access to tailored training pro-grams, certification opportunities, and workshops to build on their existing skills and expand their career pathways within Letlilo. Service Spouses & Partners - Inclusive Hiring Practices: Recognising that military spouses and partners often face unique employment challenges, Letlilo encourages their applications and ensures hir-ing processes are accommodating, including understanding frequent relocations and gaps in employment. - Targeted Job Advertising: Vacancies will be advertised on platforms specifically de-signed to reach service families, such as Recruit for Spouses and Forces Families Jobs, increasing visibility of opportunities for this group. - Flexible and Remote Work: Where possible, we will offer flexible, part-time, and re-mote working arrangements to help accommodate childcare needs, deployments, and other family commitments. - Deployment-Related Leave: We provide flexible leave options before, during, and af-ter deployments, enabling spouses and partners to support their families during chal-lenging periods without career penalty. - Family-Centric Policies: Work policies will be designed with consideration for childcare availability, school term dates, and the pressures of relocation, including potential re-location assistance or role transfers within Letlilo. Reservists - Supportive Work Environment: Letlilo actively encourages reservists on staff by offer-ing clear policies that accommodate their training, mobilisation, and deployment commitments without fear of job loss or career disruption. - Leave for Service: Additional paid or unpaid leave will be available to reservist em-ployees for training exercises, mobilisation, and operational deployments, recognising the dual responsibility they carry. - Professional Development: The company promotes Reserve service as a form of pro-fessional development, recognising the leadership and skills gained through reservist activities as valuable assets in the workplace. - Recognition and Celebration: Reservist contributions will be formally recognised at company events and in internal communications, fostering a culture of respect and appreciation. Cadet Forces & Youth Leadership - Volunteer Support: Employees involved in cadet organisations will be supported with flexible working hours or additional leave for camps, training weekends, and leader-ship events, encouraging continued community involvement. - Encouraging Youth Leadership: Letlilo values cadet leadership as a vital part of devel-oping young peoples skills and will promote opportunities for employees to engage with youth leadership both within and outside the company. - Local Partnerships: We will seek formal partnerships with cadet units in Staffordshire and Cheshire, offering logistical support, sponsorship, and potential recruitment path-ways for cadet members. - Cadet Experience Recognition: Experience gained through cadet leadership roles will be acknowledged in our recruitment and internal development programs as evidence of leadership, responsibility, and commitment. National Events: - Active Participation: Letlilo will support and participate in key Armed Forces events such as Armed Forces Day, Reserves Day, the Poppy Appeal, and Remembrance Day, both at company level and by encouraging individual staff participation. - Event Initiatives: Company-led initiatives may include fundraising drives, attendance at memorial ceremonies, and hosting awareness-raising events to promote under-standing and respect within the wider community. - Staff Engagement: Staff will be given time and encouragement to participate in these events, including paid leave or flexible working hours where applicable. Armed Forces Charities - Partnerships & Fundraising: Letlilo will build long-term partnerships with veterans charities focused on welfare, homelessness prevention, and mental health, engaging in regular fundraising activities and awareness campaigns. - Volunteering Encouragement: Staff will be encouraged and supported to volunteer with relevant charities, with flexible working arrangements offered to facilitate this engagement. - Resource Sharing: The company will provide resources such as meeting spaces, mar-keting support, and logistical help to charity partners where possible. - Mental Health & Welfare Focus: Emphasis will be placed on supporting initiatives ad-dressing veteran mental health and wellbeing, reflecting the founders understanding of these critical issues. Commercial & Housing Support - Property Management Discounts: Letlilo offers discounted property management services to serving personnel, reservists, veterans, and their families, reducing the financial burden associated with housing. - Collaborations for Housing Solutions: The company actively collaborates with housing associations, veteran charities, and social housing providers to identify and develop solutions for veterans at risk of homelessness or housing insecurity. - Re-homing Initiatives: Using Letlilo s platform and network, we explore pathways to provide secure housing and priority access to accommodation for veterans transitioning to civilian life. - Subsidised Accommodation: We aim to pilot and promote subsidised housing schemes or rent assistance programs in partnership with local authorities and charitable organisations to ease the housing transition for veterans and their families. - Housing Education: Letlilo will provide educational resources and advice to veterans on navigating the housing market, tenancy rights, and financial planning for homeownership. Any additional commitments the company wishes to make: Our Deeper Commitment as Veterans Ourselves Letlilos leadership team is proudly composed of veterans who have lived the realities of military life, including operational deployments, the complexities of transitioning to civilian careers, and the sacrifices made by service personnel and their families. This first-hand experience gives us a profound and personal understanding of the challenges faced by the Armed Forces community. We dont simply acknowledge these challenges from a distance - we have walked in those shoes, and that perspective shapes everything we do. Our policies and initiatives are therefore informed by authentic insights, ensuring that our support is relevant, empathetic, and truly responsive to the needs of those who have served. This lived experience fuels a deep sense of empathy, motivating us to move beyond symbolic gestures to deliver concrete, meaningful action. We recognise that effective support requires more than good intentions; it demands practical programs, accessible resources, and flexible policies that directly improve the lives of veterans, reservists, service spouses, and their families. Our commitment is demonstrated through continuous engagement with the community, listening carefully to feedback, and adjusting our approach to ensure that our efforts lead to real, measurable outcomes. Innovation lies at the heart of our approach. We are dedicated to exploring and implementing new ways to support the Armed Forces community, whether through leveraging cutting-edge technology, forging strategic partnerships with veteran organisations and housing providers, or developing unique service offerings tailored to the evolving needs of service personnel and their families. We are constantly looking to pioneer solutions that make housing more accessible, employment more attainable, and community integration more seamless, ensuring we remain at the forefront of veteran support within the property and employment sectors. At Letlilo, we take a holistic view of what it means to support the Armed Forces community. We understand that secure housing forms the foundation of personal and family stability, that meaningful employment is essential for independence and confidence, and that recognising the sacrifices made by service personnel is a fundamental moral responsibility. These principles are embedded across every aspect of our business - from our corporate culture and operational strategies to our external partnerships and community initiatives - reflecting a comprehensive commitment that honours the past, supports the present, and builds a better future for all who serve. 2.2 Sharing Our Commitments: Transparency is a core value at Letlilo. We are committed to openly sharing our Armed Forces Covenant pledges, progress updates, and case studies through our website and public communications. By making this information readily accessible, we hold ourselves accountable not only to the Armed Forces community but also to our clients, partners, and staff. This transparency ensures that our pledges are more than words - they are commitments that we actively monitor, report on, and continuously improve. Our dedication to the Armed Forces Covenant is also deeply woven into our internal culture. We ensure that every employee understands the significance of these commitments through comprehensive training and regular communication. By embedding our pledges into our company values and day-to-day operations, we foster a workplace environment where support for the Armed Forces community is shared by all, from leadership to new hires. This collective responsibility helps us deliver consistent and authentic support at every level of the organisation. We recognise that listening is vital to effective support. Letlilo maintains open and accessible channels for feedback from veterans, reservists, military families, and other members of the Armed Forces community, as well as from our customers and partners. This ongoing dialogue enables us to identify gaps, address emerging needs, and refine our programs to better serve those we are committed to supporting. We view feedback not as a one-time activity but as an essential, continuous process that strengthens our impact and responsiveness. To ensure we remain accountable and forward-looking, Letlilo will publish regular reports - either annually or bi-annually - that detail our achievements, challenges, and strategic plans. These reports will invite input from stakeholders and the wider community, fostering a collaborative approach that values transparency and partnership. Through this ongoing cycle of reporting and engagement, we reaffirm our commitment to learning, growth, and meaningful contribution to the welfare of the Armed Forces community.

2.2 We will publicise these commitments through our literature and/or on our website, setting out how we will seek to honour them and inviting feedback from the Service community and our customers on how we are doing.

Updates to this page

Published 10 November 2025