Apoq Ltd
We, the undersigned, commit to honour the Armed Forces Covenant and support the Armed Forces Community. We recognise the value Serving Personnel, both Regular and Reservists, Veterans and military families contribute to our business and our country.
The Armed Forces Covenant
An enduring covenant between the people of the United Kingdom, Her Majesty’s Government and all those who serve or have served in the Armed Forces of the Crown and their families
The first duty of Government is the defence of the realm. Our Armed Forces fulfil that responsibility on behalf of the Government, sacrificing some civilian freedoms, facing danger and, sometimes, suffering serious injury or death as a result of their duty. Families also play a vital role in supporting the operational effectiveness of our Armed Forces. In return, the whole nation has a moral obligation to the members of the Naval Service, the Army and the Royal Air Force, together with their families. They deserve our respect and support, and fair treatment.
Those who serve in the Armed Forces, whether Regular or Reserve, those who have served in the past, and their families, should face no disadvantage compared to other citizens in the provision of public and commercial services. Special consideration is appropriate in some cases, especially for those who have given most such as the injured and the bereaved.
This obligation involves the whole of society: it includes voluntary and charitable bodies, private organisations, and the actions of individuals in supporting the Armed Forces. Recognising those who have performed military duty unites the country and demonstrates the value of their contribution. This has no greater expression than in upholding this Covenant.
Section 1: Principles of the Armed Forces Corporate Covenant
1.1 We Apoq Ltd will endeavour in our business dealings to uphold the key principles of the Armed Forces Covenant, which are:
- no member of the Armed Forces Community should face disadvantage in the provision of public and commercial services compared to any other citizen;
- and in some circumstances that special treatment may be appropriate especially for the injured or bereaved.
Section 2: Demonstrating our commitment
2.1 Apoq Ltd recognises the value serving personnel, reservists, veterans and military families bring to our business. We will seek to uphold the principles of the Armed Forces Covenant, by pledging to the following:
- Armed Forces Friendly
- UK Service Veterans And Leavers
- UK Reservists
We also pledge the following:
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APOQ is a veteran-led organisation and will actively promote the value, professionalism and experience that members of the Armed Forces community bring to industry and wider society.
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We will seek opportunities to support Defence users through the delivery of practical, user focused capability informed by operational experience.
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We will support reservists where operationally practical and recognise the value that continued service brings to both the individual and the business.
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We will seek to maintain a supportive and flexible environment for veterans transitioning from military service into industry.
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We will engage positively with the Armed Forces community and support initiatives that strengthen links between Defence and industry.
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We will promote our commitment to the Armed Forces Covenant through our company communications and engagement activities where appropriate.
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APOQ is committed to delivering capability that directly supports operational users and frontline personnel.
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We will continue to develop solutions informed by genuine user requirements and operational experience.
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As an organisation currently made up entirely of veterans, we recognise the importance of continuing to support the Armed Forces community beyond our own service and see the Armed Forces Covenant as a natural extension of our company values.
2.2 We will publicise these commitments through our literature and/or on our website, setting out how we will seek to honour them and inviting feedback from the Service community and our customers on how we are doing.