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If you're advertising or marketing, including direct marketing, you must be accurate and honest and follow the advertising codes of practice
All marketing and advertising must be: an accurate description of the…
Advertising to consumers The Consumer Protection from Unfair Trading…
There are 2 advertising codes of practice that describe how businesses…
You must describe your product accurately. This means if you make a claim…
You must check if customers want to be contacted by fax, phone, post or…
Find out how to apply VAT to charges for postage, delivery services and how to treat direct marketing services involving distribution of printed matter.
Business expenses you can claim if you're self-employed
Find out when you can zero rate VAT for advertisements and goods used for the collection of donations.
Statement of objections sets out how Google may have broken competition law by using its dominance to favour its own ad tech services in open-display advertising.
How veterinary medicines can be advertised.
Follow this guidance to request spend approval for advertising, marketing and communications activity costing £100,000 or more.
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