The effect of information on consumer sensory expectations, experiences and emotions of vitamin A-biofortified sweet potato

Nutrition promotion messages

From:
Foreign, Commonwealth & Development Office
Published
30 September 2016
Country:
Kenya
Document Type:
Journal Article
Theme:
Agriculture, Food and Nutrition
Authors:
Lagerkvist, C.J., Okello, J, Muoki, P, Heck, S, Prain, G

Abstract

Highlights

  • Sensory testing was performed on vitamin-A biofortified orange-fleshed sweet potato.

  • Data were obtained from caregivers of small children and pregnant women in western Kenya.

  • Influences of information on expected and actual sensory evaluation and emotions were tested.

  • Detailed information about nutritional benefits decreased consumer acceptance.

  • The EmoSemio profile indicated a positive effect of nutrition information on emotions.

Citation

Lagerkvist, C.J.; Okello, J.; Muoki, P.; Heck, S.; Prain, G. 2016. Nutrition promotion messages: The effect of information on consumer sensory expectations, experiences and emotions of vitamin A-biofortified sweet potato. Food Quality and Preference. (UK). ISSN 0950-3293. 52:143-152.

Nutrition promotion messages: The effect of information on consumer sensory expectations, experiences and emotions of vitamin A-biofortified sweet potato

Published 30 September 2016
Contents