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Product Safety Report: Infant Sleep Positioner Anti Roll Pillow for Head sold via Wish (2601-0125)

Product Safety Report for Infant Sleep Positioner presenting a risk of suffocation.

Summary

Product: Infant Sleep Positioner Anti Roll Pillow for Head sold via Wish

Hazard: The product has been identified as presenting a risk of suffocation when used in a sleep space for babies. Pillows and soft toys are advised not to be placed in the sleep space for babies under the age of one year as their presence increases the risk of overheating and airway obstruction, which have been associated with sudden infant death syndrome (SIDS).

Corrective action: The listing is no longer available on the online marketplace (Wish). We recommend owners stop using this product immediately. Contact the distributor you purchased from to request redress.

Product information

Type Childcare articles and children’s equipment - Baby Pillow
Listing name Infant Sleep Positioner Anti Roll Pillow Flat Head Neck Prevent Baby Support Kids Shaped Headrest
Wish ID 5cb97ffe64014c1b249c10bb
Country of Origin Unknown
Product Description Baby sleep pillow supplied in multiple colours, and marketed for use from 0-18 months. The filling material is memory foam made with polyester, and the cover is made of cotton.
Product Report and Image Link to product image and PDF

Hazard

The product has been identified as presenting a risk of suffocation when used in a sleep space for babies. Pillows and soft toys are advised not to be placed in the sleep space for babies under the age of one year as their presence increases the risk of overheating and airway obstruction, which have been associated with sudden infant death syndrome (SIDS).

OPSS has published a Product Safety Alert for Baby Sleep Pillows, which highlights the risk they may pose to babies: Product Safety Alert (PA8). 

Further information on safe sleeping for babies can be found on the NHS website at the following link: https://www.nhs.uk/start-for-life/baby/baby-basics/newborn-and-baby-sleeping-advice-for-parents/safe-sleep-advice-for-babies/

The product does not meet the requirements of the General Product Safety Regulations 2005.

Corrective action

The listing is no longer available on the online marketplace (Wish).

We recommend owners stop using this product immediately. Contact the distributor you purchased from to request redress.

Additional information

PSD notification number: 2601-0125

Notified by: Office for Product Safety and Standards

Updates to this page

Published 28 May 2026