Government will promote a single page on GOV.UK as the destination for users who need information about the emergency.
It should start with important information for the public, and then link out to more detailed information held elsewhere. The Woolwich newsroom article is a good example of this.
A link to the destination page should be given to news media.
How to publish the page
The co-ordinator from the lead agency needs to publish the page in Whitehall Publisher.
Typically the page will use the ‘news article’ format, but this is flexible. For example, in the case of an overseas crisis you could use a travel advice page, or an existing guide for a farming crisis.
The title should include keywords specific to the incident, but be broad enough to allow for updates, for example:
- Woolwich incident: government response
- Woolwich incident: government updates
- Woolwich incident: government information and advice
Updating the page
The page should be updated frequently as the emergency situation changes.
Make sure the page does not become cluttered. When you add new information, check the page is still well-organised and users can find what they need.
For significant changes, change notes must be used to describe how the page has changed - the updated page will then appear in GOV.UK latest news feeds and email alerts.
It usually takes 30 minutes for content to go live on GOV.UK. In an emergency, GDS can force updates to go live in 10 minutes. Request this using the GDS emergency contact details (Signon account required).