Research and analysis

UK artificial intelligence sectoral analysis survey

Government research to understand the UK's artificial intelligence sector, and how it is growing.

Documents

This Ipsos UK Survey and your personal data (updated 19 March 2024)

Details

The government is undertaking research to understand the UK’s artificial intelligence sector and how it is growing. The research informs government policy on artificial intelligence.

Ipsos has been commissioned to carry out the survey fieldwork, which will take place both online and by telephone between mid-March and early May 2024. The survey only takes around 10-12 minutes.

Taking part is voluntary and fully confidential for all individuals and organisations. The survey is not trying to sell you anything.

Take part in online survey.

Who the survey is aimed at

Our research partners have compiled a list of businesses in the UK artificial intelligence sector using publicly available contact details. Within these organisations, Ipsos would like to speak to someone with an overview of your business’ products or services, and your artificial intelligence business growth plans. This might be your CEO, CTO, a company director, or a senior member within an AI or data science team.

You can download Ipsos’ privacy notice for the survey. This document explains the purposes for processing your personal data, as well as your rights under data protection regulations.

How to have your say

Participation will either be online, or via a telephone interview. During the fieldwork period some artificial intelligence businesses will be called by an interviewer from Ipsos’ Edinburgh office (an 0131 number) inviting them to take part. They may also receive an email to let them know Ipsos has called, and inviting them to reply or complete the survey online.

On average, telephone interviews last around 10-12 minutes, though the actual interview length may vary depending on the answers that respondents give. The interview will take place at a time that is convenient for each respondent.

If someone in your organisation requested it, you may also have received an email to let you know Ipsos has called and inviting you to reply.

Preparing for the survey

To help select the right person in your organisation to participate, and prepare for the interview, Ipsos has created a pre-interview question help sheet.

Download the question help sheet from Ipsos.

Contact us

If you have any questions about the survey you can email Ipsos at: UK-DSIT-AIsectorstudy@ipsosresearch.com.

Published 31 October 2022
Last updated 19 March 2024 + show all updates
  1. Ipsos has been commissioned to carry out the survey fieldwork between mid-March and early May 2024.

  2. First published.