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The aim of this strategy is to ensure seaside towns have the support they need to build on their heritage and benefit from the new opportunities to develop strong economies and communities for the future. Seaside towns have unique histories and retain a special place in the development of modern Britain. This unique heritage is at risk because of the economic decline many have suffered in recent years. However renewed interest in these places and their heritage, coupled with new possibilities to cultivate low carbon economies and online services, provides an excellent opportunity for them to secure economic regeneration.