Research and analysis

Right to Bid - Letter on Demand evaluation: in-house research no. 4

The findings of an evaluation of the Letter on Demand pilot, which was the first project of the Right to Bid initiative.

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By Paul Trenell

This report presents the findings of an evaluation of the Letter on Demand pilot, the first project to be operated under the Right to Bid initiative.

Right to Bid was launched in January 2009 and invited organisations to bid for funding to provide employment services that complemented existing DWP mainstream provision. The Letter on Demand pilot took place from October 2009 to April 2010 in the following 3 Jobcentre Plus districts:

  • Walthamstow
  • Leytonstone
  • Redbridge

The pilot gave jobseekers access to an online service that provided them with a CV and covering letter for use in future job applications.

This evaluation was completed by social researchers within the Department for Work and Pensions using administrative data drawn from the Labour Market System, telephone interviews with pilot participants and an online survey of Jobcentre Plus employment advisers.