Overlay – making major sports events happen
The UK's highly successful overlay industry delivers one-off sporting events through effective use of temporary infrastructure and services.
PDF, 3.09MB, 7 pages
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The UK has long been home to reputable and highly professional overlay companies with tried and tested knowledge, prowess and expertise. This expertise has been developed through the hosting of many Blue Riband sports events such as Wimbledon and the Grand National.
In recent years, these companies have gained an international reputation through their successful involvement in global sports events such as Olympic and Commonwealth Games and World Cups.
The overlay brochure provides an overview of the expertise needed to make major sporting events happen and answers questions including:
- what is overlay?
- who delivers overlay?
- why is overlay needed?
- what are the main benefits?
- what can the UK offer?
This was published originally by UK Trade and Investment which has since moved to the Department for International Trade (DIT).