Through the Omnibus, TNS-BMRB interview a nationally representative sample of 2,000 adults across Great Britain each week. Between January 2009 and March 2010 (with the exception of January 2010), for one week of interviewing per month the Department was able to include 10-15 specific questions in the Omnibus survey. Approximately 500 of the 2,000 adults interviewed were eligible to be asked the Department’s questions as they were parents in households with resident children aged 0-19. All interviews were conducted face-to-face, in-home. A random location sampling methodology was used.
Some questions were included on an ad-hoc one off basis in order to obtain rapid “quick dip” information on immediate policy issues. Others were repeated on more than one occasion to provide useful tracking and progression in terms of parental opinion for key areas of interest or to increase the effective sample size month by month of parents being asked these questions.
Given the relatively low Base sizes for each question caution should be taken when analysing/drawing conclusions from the data. The number of respondents asked each question is shown after each table. All data are weighted to make the findings representative of the sample population as a whole (i.e. parents of children aged between 0-19).