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Newsletter copy

Published 23 July 2026

Newsletter Copy 

Copy below can be used in newsletters or email updates. You may shorten or adapt it to suit your audience. 

Newsletter copy – long form 

Your name. Your logo. Your idea. Have you protected what makes your business yours? 

Running a business means building something of your own - your name, your brand, the products or services that makes you stand out – these things have real value.  

These are often the things that your customers recognise and trust. But while most business value them, far fewer take simple steps to protect or make the most out of them.   

The UK Intellectual Property Office is supporting small businesses at every stage of the journey – from getting started to protecting what they have built. This includes practical tools, guidance and local support designed to fit around the way SMEs run their business. 

  • Simple online guidance – The IPO’s Get IP guide on GOV.UK helps you understand what you can protect, why it matters and what to do next 

  • Local, in person support near you – Through a UK wide network of Business & IP Centres and Patent Libraries, you can access trusted support and guidance tailored to your business, whether you are starting out or looking to grow 

Why this matters. 

The things that make your business distinctive – like your name, logo, designs or ideas – are known as intellectual property (IP) 

It might sound technical, but in practice it’s about protecting the effort you’ve already put in and making sure your business can grow with confidence. 

Many businesses only think about this when an issue arises, collaborating, when seeking investment or if something goes wrong. This support is designed to help you take simple steps earlier, when they can have the most impact. 

Protection in Action 

Mavis Technologies, a UK based business developing smart glasses for blind and visually impaired users.  By protecting their innovation and building a strong brand, they’ve created something people recognise and trust.    It’s not just about legal protection, it has helped them grow, attract support and build confidence as they grow.  

If you’ve built something distinctive, it’s worth understanding how to protect it. 

Explore the IPO’s step by step guidance: https://www.gov.uk/government/publications/get-intellectual-property-rights-step-by-step/get-intellectual-property-rights-step-by-step 

Or find support locally through your nearest Business & IP Centre or Patent Library: https://www.gov.uk/government/publications/uk-patlib-network/uk-patlib-contact-information 

Newsletter - short copy 

Have you protected what makes your business yours? 

Your business name, your logo, your ideas — these things have real value. And they can be protected. Your name, logo, designs and ideas are known as intellectual property and protecting them is simpler than you might think. 

The UK Intellectual Property Office has a free, step-by-step guide on GOV.UK to help you understand your options and act with confidence: https://www.gov.uk/get-intellectual-property-rights 

Need more support? The IPO’s Patent Library Network (PATLIB) offers free expert support and guidance at libraries across the UK, and IP clinics can connect you with professionals if you want to talk through your specific situation. https://www.gov.uk/government/publications/uk-patlib-network/uk-patlib-contact-information 

Start protecting what makes your business yours.