Research and analysis

HMRC stakeholder research 2012

Research carried out by Ipsos MORI among HM Revenue & Customs (HMRC) stakeholders in 2012.

Documents

HMRC stakeholder research

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Details

Ipsos MORI was commissioned by HMRC to undertake research among its stakeholders to answer two over-arching research questions:

  1. understand perceptions of HMRC’s reputation among its wider stakeholder group.
  2. obtain meaningful insight into how HMRC currently manages stakeholder relationships: * how is HMRC performing? What are relationships with HMRC like? * what is driving attitudes?

This report summarises the main themes arising from both qualitative and quantitative research.

Published 2 July 2013