A significant part of maintaining cyber security is the insecure behaviours of internet users. This report applies social and behavioural insights to cyber security challenges to answer the following questions:
what behaviours should people display to reduce their vulnerability to cyber security attacks?
why do people not behave securely online?
what can theories of behaviour tell us about how to effectively influence behaviour?
what is the role of communication campaigns in changing behaviour?
how can interventions be designed to motivate appropriate cyber security behaviour?