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Guidance

Communicating with parents about school attendance

Information and resources to help schools communicate well with parents and carers to support improved attendance.

Applies to England

Documents

Details

This guide includes: 

  • new insights into attendance communications that work (and those that do not)

  • practical suggestions about how, what and when to communicate 

  • resources to share with parents, including:
  • ready-to-use:
    • letter and text message templates
    • phone call scripts
    • content on attendance topics 

Inspirational and instructive videos are also available. The leaders of 8 attendance and behaviour hub schools share their successful approaches to engaging and communicating with parents to improve attendance.

Updates to this page

Published 9 June 2026

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