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Guinness Nigeria grows revenue by 5%

Guinness Nigeria Pls, a unit of UK-based alcohol multinational Diageo, releases its results for the year ending June 2013

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Guinness Nigeria Pls, a unit of UK-based alcohol multinational Diageo, today released its results for the year ended June 2013, revealing a 5 percent year-on-year growth in revenue. Though the brewer posted a 6 percent and 17 percent year-on-year dip in operating profit and profit after tax respectively, its Managing Director/Chief Executive Officer, Mr Seni Adetu, explained the company’s strong brands contributed to the revenue growth:

Our growth was bolstered by innovative launches and investment in capacity, improving route to market strategy.

In the period under review, Guinness Nigeria launched new products like Snapp, a ready-to-drink beverage targeted at the women, increased the national footprint of some of its existing brands and repackaged some regional brands too.

Published 1 November 2013