This was published under the 2010 to 2015 Conservative and Liberal Democrat coalition government
Mission provides opportunity for UK creative companies to promote design expertise to South Korean audience.
The forthcoming UK Trade & Investment (UKTI) overseas trade mission to South Korea represents an exciting opportunity for UK design companies.
There are opportunities in South Korea for UK design agencies specialising in:
South Korean companies widely use design to differentiate themselves from low-cost competitors in China and also to succeed in the global market. The overall design market valued at £10.6 billion.
UK design success in South Korea
A number of UK design agencies have already worked on South Korean product/packaging design and research. These include:
With iconic, world-class brands such as Samsung, LG, Hyundai and KIA all based in Seoul, there are many opportunities available for UK companies with exciting, innovative ideas.
GREAT Week design mission to South Korea
Mission date: 31 March - 4 April 2014
Registration: Great Weeks website
Application deadline: 21 February 2014
GREAT Week design programme highlights
As part of the GREAT Week South Korea, UK designers will have the chance to present a 10-15 minute case study on ‘Design for Business’ to 120 invited guests from local industries. The audience will include representatives from the ICT, Fast Moving Consumer Goods (FMCG), medical/healthcare and engineering sectors. This will be followed by a networking lunch and one-to-one speed networking meetings.
There will be further networking opportunities at the GREAT Week Welcome Reception hosted at the British Ambassador’s Residence.
Great Week will also include briefing seminars on:
2018 Winter Olympics opportunities, as part of the UKTI High Value Opportunities (HVO) programme
retail branding landscape, presented by a leading local PR & Advertising agency
If you wish to apply to join the mission more information is available on the GREAT Weeks website. This includes a detailed mission programme, costs and grants.
Further details are available from the UKTI Events Team:
Tel: +44 (0)117 9339546