Made up of 32 businesspeople, delegates represent a variety of companies from multinationals to SMEs and cover sectors ranging from engineering, pharmaceuticals, telecommunications, education, construction, energy & financial services. The size of the mission and the number of sectors represented is a clear sign of the increased interest in the Algerian market from British companies.
Welcoming the mission, Martyn Roper, HM Ambassador said:
“The UK has a long trading history with Algeria. It’s a relationship that continues to grow with UK exports more than doubling over the past 5 years. A number of British companies like HSBC, BG, GSK & Unilever have made significant investments in Algeria in recent years, creating high quality jobs in the Algerian economy. But there is scope to do so much more. I’m confident that this mission will help to further develop co-operation between our two countries.”
During their visit delegates will meet with members of the Algerian business community & public officials to explore opportunities for partnership. On 23 February, the British Ambassador hosted a reception at his Residence which brought together the trade mission and a range of key commercial and official contacts.
The mission is being organised by the Middle East Association (www.the-mea.co.uk) in partnership with the British Embassy (www.UKinAlgeria.fco.gov.uk). The Middle East Association helps to promote British trade with the Middle East & North Africa. It’s members are responsible for 75% of British trade & investment in the region .