World news story

Australian e-commerce industry booming

The Australian e-commerce sector is growing rapidly with figures showing revenue increases of almost 25% per year for the past five years.

This was published under the 2010 to 2015 Conservative and Liberal Democrat coalition government

Shopping online

Australia has over 16 million people who are active online and 62% of those users purchase goods and services online on a regular basis.

With industry revenue now totaling £8.3 billion (AU$14.2 billion), e-commerce has changed the face of the Australian retail sector, representing a shift in the way consumers make transactions.

Aided by the strong Australian dollar and the exclusion of tax on imported items under £600 (AU$1000), more and more Australians are choosing to purchase from international sites.

It is anticipated that online retailing will continue to grow in popularity and demand over the next five years by an annualised 10.8% to total £10.6 billion (AU$18.2 billion).

The team at UK Trade & Investment Australia has put together an e-commerce sector report with information for UK retailers looking to sell online into Australia.

Many British companies are already successfully selling their products and services online into Australia however significant opportunities remain.

For more information, contact Joanna Olivera, Trade Development Manager at UKTI Sydney on +61 2 8247 2212 or via

Published 13 November 2013
Last updated 13 November 2013 + show all updates
  1. Updated email address
  2. First published.