Within the framework of its Research Communications Capacity Building Program, GDNet produced, in collaboration with CommsConsult, a range of learning materials with the aim to develop an influence plan. These handouts cover the influence plan’s implications, challenges and structure; setting the Centre for the Implementation of Public Policies Promoting Equity and Growth (CIPPEC)’s influence plan as an example, shedding light on its communication strategy as well as some of the lessons learned from its experience.
GDNet. Top Tips - Research Communication: Developing an Influence Plan. Presented at GDNET-TrustAfrica Policy Workshop, Kampala, Uganda, 7-8 June 2011. Global Development Network (GDNet), New Delhi, India (2011) 4 pp.
Top Tips - Research Communication: Developing an Influence Plan