Sema Kenya (Speak Kenya) is a BBC Media Action TV and radio programme that aims to provide a constructive platform for Kenyans both to voice their concerns about issues that affect them and to directly address their politicians and public officials. The programme is funded by the UK Department for International Development (DFID) through the Global Grant to BBC Media Action. BBC Media Action research shows Kenyans trust the media and feel it plays an important role in the systems of governance, particularly around election time and in holding leaders to account. Governance and media experts believe the media needs to do more to educate citizens and enable Kenyans to address their leaders, particularly on sensitive issues such as tribalism.
BBC Media Action. Research Summary: Media’s role in accountability in Kenya. BBC Media Action, UK (2013) 2 pp.