It’s the little things that count... The impact of two small changes to the AuthorAID website on visitor numbers and page views.

Abstract

Accessibility is absolutely essential for a website, particularly one working on a global scale. A website needs to look good, be easy to navigate, load quickly in both high and low bandwidth environments and meet the needs of a diverse and varied audience. This case study shows two small changes that almost tripled the AuthorAID website's page views.

Citation

Walker, J. It’s the little things that count… The impact of two small changes to the AuthorAID website on visitor numbers and page views. INASP, Oxford, UK (2011) 1 pp.

It’s the little things that count… The impact of two small changes to the AuthorAID website on visitor numbers and page views.

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