Helpdesk Report: Review of DFID approach to Social Marketing Annex 2: Overview of Social Marketing

Abstract

This annex provides an overview of social marketing, including definitions, forms and models currently in operation.

Citation

Anon. Helpdesk Report: Review of DFID approach to Social Marketing Annex 2: Overview of Social Marketing. Health Systems Resource Centre, UK (2003) 22 pp.

Helpdesk Report: Review of DFID approach to Social Marketing Annex 2: Overview of Social Marketing

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