Evaluation report for CABI’s E-Zaraat pilot project in Vehari district,
Punjab, Pakistan. The project aims to provide more efficient
agricultural extension services to smallholder farmers throughout the
district with a mind to expanding the service to the entire province of
Punjab. The E-Zaraat system of extension focuses on the role of
communication technologies and consists of 4 components: A farmers
helpline, a text messaging service, a voice message advice service and
an information management web-portal for agricultural extension staff,
accessed through tablet computers.
The report shows that E-Zaraat has had some positive effects on
extension services and farmer livelihoods in the pilot district. In
particular, farmers' profits have seen a marked increase for both wheat
and cotton crops, both in real terms and in relation to control group
farmers, despite a national drop in yields during the trial period. The
report concludes with potential improvements to the system and outlines
possible strategy for upscaling the scheme to the entire province.
Mahrukh Siraj; Atiq-ur-Rehman. E-Zaraat Evaluation Report. CABI, Wallingford, UK (2015) 41 pp.