Communications success stories. Mainstreaming research findings to lessen poverty.
This booklet is for communications officers, researchers, extension workers, project managers, policy makers and others responsible for disseminating research findings in developing countries. It comprises 16 successful examples of communications methods which have been used to mainstream research findings in Africa and Asia. Each story shows how targeted communication, carried out well, can really make a difference to poor farmers and rural communities.
The examples given cover:
- Working with radio
- Working with television
- Working with ICTs – internet kiosks, telecentres, mobile phone
- Working with drama
- Working with groups
- Working with children
- Working face-to-face
There is also a list of useful publications and internet resources.
Scriptoria Communications. Communications success stories. Mainstreaming research findings to lessen poverty. (2009) 36 pp.