Climate Asia Methodology Series. How the segmentation analysis for Climate Asia was conducted

This report outlines how the regional audience segmentation for Climate Asia was carried out

Abstract

This report outlines how the regional audience segmentation for Climate Asia was carried out.

Citation

BBC Media Action. Climate Asia Methodology Series. How the segmentation analysis for Climate Asia was conducted. BBC Media Action, London, UK (2013) 12 pp.

Published 1 January 2013