Climate Asia Methodology Series. Climate Asia quantitative survey methodology

Abstract

This short report describes how the quantitative survey was carried out for the Climate Asia project. The survey had two key aims:

  • To provide a replicable baseline of public understanding of effects, impacts and responses to climate variability and change that can be tracked and measured over time
  • To inform the development of communication that enables action in response to climate variability and change

Citation

BBC Media Action. Climate Asia Methodology Series. Climate Asia quantitative survey methodology. BBC Media Action, London, UK (2013) 8 pp.

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