Building Public Support for Anti-Corruption Efforts: Why Anti-Corruption Agencies Need to Communicate and How.

Abstract

This paper provides a practical overview of how an agency may work with the media to win the support of the public in the fight against corruption. It is intended as a “how-to guide” to help agencies understand how to control the way they present themselves to the public, how to frame their agencies’ work, and how to develop allies in the press and the community at large.

Citation

The International Bank for Reconstruction and Development / The World Bank; Communication for Governance & Accountability Program (CommGAP). 74 pp.

Building Public Support for Anti-Corruption Efforts: Why Anti-Corruption Agencies Need to Communicate and How.

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