A brief overview of the strategic processes worked through in devising a digital engagement strategy for the DRUSSA programme.

Abstract

This document provides a brief overview of the strategic processes worked through in devising a digital engagement strategy for the Development Research Uptake in Sub-Saharan Africa [DRUSSA] Programme, under the headings:

  • The DRUSSA Programme: Aims and Background
  • Digital Engagement Strategy for the DRUSSA Programme
  • Defining the goal of the Digital Engagement Strategy
  • Three strategic visions in developing the Digital Engagement framework
  • Differentiating audiences for strategic engagement purpose and style
  • Services and implementation
  • Programme Management and Administration

See also the full digital engagement strategy.

Citation

DRUSSA. A brief overview of the strategic processes worked through in devising a digital engagement strategy for the DRUSSA programme. (2012) 5 pp.

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