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1. What a content designer does
A content designer works on the end-to-end journey of a service to help users complete their goal and government deliver a policy intent. Their work may involve the creation of, or change to, a transaction, product or single piece of content that stretches across digital and offline channels.
They make sure appropriate content is shown to a user in the right place and in the best format. They start from discovery and work closely with user researchers, service designers and interaction designers.
2. Content designer role levels
The role levels are:
- head of content design
- lead content designer
- senior content designer
- content designer
- junior content designer
- associate content designer
3. Other roles in user-centred design
There are 6 other roles in user centred design: